CASE 04 · WEBSITE · 2026
ABOUT THE PROJECT
DELO is an AI film studio from Moscow and Dubai: commercials, films and reels. The main site is still in post-production, but leads are needed now. The goal: a one-pager that shows the showreel and prices and takes a brief right away.
DELO, AI film studio, Moscow · Dubai
client
Web design & build
role
4 days, AI-assisted · 2026
timeline
UX/UI, responsive, build
services
CHALLENGE
The studio had no website — only Instagram. Clients had nowhere to see the work, check prices or leave a brief, and the ad launch and first sales couldn’t wait. It needed a storefront that works today and doesn’t get in the way of the main site.
No storefront
Work lives only on Instagram
Prices unknown
Budget is clear only after a call
Leads get lost
Briefs arrive in DMs
SOLUTION
A full-width showreel, six packages with “from” prices and a request form — the whole funnel on one page. Mono type, crosshairs and an REC timecode set the language of film from the first second.
Reviewed 6 film studio and agency sites. Takeaway: clients want a showreel, a price and a brief, not a long story. AI gathered the references into one board.
Built the funnel: showreel, packages with “from” prices, request. Three screens instead of ten. Figma prototype in 5 hours.
Dark theme, orange accent, mono typography and an REC timecode. AI generated frames; light and composition refined by hand.
Build, a request form posting to Telegram, analytics. Live in production within a day.
AI takes the routine: copy, concepts and first visual options are ready in hours, not weeks. Taste, final visuals and polish stay manual.
SCREEN 01
↳ Hero · desktop
SCREEN 02
↳ Packages · desktop
SCREEN 03
↳ Request & footer · desktop
SCREEN 04
↳ Hero · mobile
SCREEN 05
↳ Packages · mobile
SCREEN 06
↳ Request · mobile
DEVELOPMENT
×3
4 days instead of the usual 12
LEADS
38
briefs in the first month after launch
SCROLL DEPTH
62%
of visitors reached the packages block
CONVERSION
9.4%
of visitors submit a request (niche average ≈ 3%)
* Figures for the first month after launch, from the studio’s analytics.
